Willie McBride

 Photo by Dan Patitucci

Photo by Dan Patitucci

I've been an outdoor athlete pretty much all my life, having fallen in love with rock climbing at age 10.  Since then I'm proud to say I've climbed rocks and mountains, skied, hiked, run trails and much more, all over the world.  My greatest professional accomplishment has been creating and growing a successful coaching and training business (Wy'east Wolfpack) over the past 5 years with my business partner, Yassine Diboun.  That work has led to many wonderful opportunities and allowed me to connect with innumerable amazing and inspiring people.  Starting the business, putting myself out there by teaching and public speaking, and learning.

My favorite Skout product is the Blueberry Almond Energy Bar, with the Coconut Chocolate a close second.  Skout stands apart for the simplicity of its products, the delicious and all-organic ingredients they use, and their commitment to environment and sustainability in all they do.  Skout just seems devoid of gimmicks or ingenuine advertising.  To me, Skout just is what it is—a successful, principled company making natural, tasty and effective fuel for active folk—without the hype.

Skout products work for me both during adventures AND during daily life because I enjoy simple, clean-burning, natural ingredients that are easy to digest and taste great.  As a trainer and coach and someone often on my feet all day, I need energy that can last and is easily accessible and on-the-go.  Skout's pumpkin seeds are great to have in my backpack, or car, or gym bag so I can fuel little by little and never get in a deficit."